This is Your Sign to Book the Girls’ Trip (Yes, Even in Winter)

Winter gets a bad rap, especially in the Midwest. The cold hits, the sun clocks out early and it’s suddenly so hard to find motivation to plan anything. Let’s change that.

Beloit is bringing exactly what a winter girls’ trip should be: cozy but cool, indulgent but effortless with no stress or overplanning, just unforgettable moments with your girls.

Start with check in at Hotel Goodwin, Beloit’s Michelin Key hotel and where you’ll be staying for your winter escape. This is where modern design meets comfort. Plush robes, rainfall showers, chic interiors and honestly, you can cancel all of your plans and stay in the room the whole time. But trust us, you’ll want to explore, at least vertically.

Take the elevator down for dinner at Velvet Buffalo, where modern Italian dishes and award-winning wines make it dangerously easy to linger.

Then take the elevator all the way up to The Rooftop, Beloit’s only rooftop bar. Sipping on cocktails and taking in the city views is a must for a girls’ trip.

Feeling brave? Throw on your coat and step outside for a bit of boutique shopping just down the street. Beloit’s downtown is packed with unique finds and endless shopping.

And when it’s time for brunch, of course we always make time for brunch, truk’t is the move. Boozy brunch flights (mimosas, Bloody Marys, hard coffee, tequila sunrises) plus creative plates that make staying longer and longer inevitable.

So, grab your girls, pack your best boots and plan the kind of weekend that feels cozy and chic all in Beloit. Reserve your room!